Those fond of easy chortling in the media love the internet. You can google up a story in minutes, and be almost assured of dignifying its wit as “current” and part of a “trend” central to the state of the world. Religion versus secularism is, for instance, a hugely popular topic at the moment, and the weighty polemics currently emerging at the rate of about one a week (cf Dawkins, Hitchens, Hind, Harris, Grayling, Taylor…) inevitably have their frothy underside—a string of articles about amusing websites dedicated to redressing the balance.
So, we learn from luminous organs like the Times and the Guardian, there is now a site called GodTube devoted to wholesome Christian videos as an antidote to the Satanic anarchy of YouTube; there is Conservapedia, a God-fearing and morally upright alternative to Wikipedia’s liberal conspiracies; there is MyChurch, a social network for those who find MySpace insufficiently holy; or there is MuslimSpace for those of a different religious persuasion. And, of course, there are blog posts like this, marvelling at the whole thing (and noting that these sites are, largely, beyond parody and thus eminently worth checking out).
But what do we get out of it, apart from an inexpensive laugh? The main story is already written by the time we go looking—as all journalists do—for novelties, counter-examples and amusing exceptions. Our target audience already agree with us, and enjoy seeing the odd straw man burned; while those people being mocked will hardly appreciate, or engage with, a debate begun on these terms. It is, in essence, an “amusingly shaped vegetable” kind of writing—but one that, through the wonders of key-word searching, purports to be telling us something of significance. Is the insatiable human appetite for similarities ushering in an age of endless, spurious connections?

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